You are unique, and so should be your fitness journey. I am here to help you achieve your goals through the most personalised training experience possible. Fitness is more than just workouts - It's also a lifestyle because what you do, what you eat, how you feel, how you sleep - everything is equally important because it all can and will affect you. Together, you and I will focus on all aspects of your overall health and wellness Whether you are at home, in the gym, or on the road - I will be part of your fitness journey pushing and helping you track your progress. I will be there to guide you through tough times, to check your form on video calls, to celebrate your wins, and to be on top of all the last-minute schedule changes. ~Coach Holley
🔓 Level 1: Holley Fit All-Access Membership Unlock the Full System. Live the Full Standard. You’ve stepped up—and now it’s time to train, track, and transform with 100% access to the full Holley Fit experience. This is Level 1 of your fitness and mindset evolution—where nothing is held back. 🔥 WHY GO ALL ACCESS? This is for the serious ones. The ones who don’t want pieces of the process… They want the whole armor. When you commit to Level 1, you’re not just training—you’re building a life of structure, mastery, and momentum. 💪 JOIN THE RANKS. Subscribe to Level 1: Holley Fit All-Access Track everything. Train fully. Drop in anytime. No excuses. No limitations. Just power. “Discipline is the bridge between who you are and who you were born to be.” ~ Coach Holley, The Askarian Knight. Built Not Born. Empower to inspire. Encourage to impact.
✅ 100% UNLOCKED FEATURES IN THE HOLLEY FIT APP
Full Workout Library
Instant access to every training plan:
Athletic Conditioning
Core Development
Upper & Lower Body Splits
Strength & Hypertrophy Programs
Athlete-Specific Routines
Warmups, Cooldowns, Stretching
• Build Your Own Workout
Use the entire custom workout builder and muscle-target visual tools to create the perfect plan, anytime, anywhere.
Complete Progress Tracking
Log photos, measurements, steps, calories, sleep, and water intake—and connect your Apple Watch, Fitbit, or device for full lifestyle sync.
Nutrition Blueprint Access
Track calories, macros, hydration, and daily targets with visual accountability and smart reminders.
Mindset Mastery Tools
Daily access to the Power Bank Code, emotional intelligence lessons, and Coach Holley’s full Motivation Hub for mental and spiritual growth.
Shop Direct From the App
Exclusive entry to the Holley Fit Wellness Marketplace with products from:
Isotonix® (Nutrition)
Motives® (Beauty)
Amazon + Shop.com (Family/Household Essentials) Access to Absolute Body Armor Gym: If you're near Visalia, CA, train at Coach Holley’s gym, Absolute Body Armor. Experience top-tier training in a motivating environment designed to push your limits.
🔓 Holley Fit Community Membership Your Gateway to Power, Progress, and Purpose Welcome to the Holley Fit Community—where your fitness journey begins and your transformation becomes a lifestyle. This membership gives you strategic access to the Holley Fit App and in-person elite resources, designed for individuals who train elsewhere but want to track, measure, and level up using the same systems Coach Holley built for champions. Whether you want accountability, custom training plans, or just need a place to feel supported—this community delivers. But first—you start here. 🔥 JOIN NOW This isn’t just about building a body. It’s about building your mind, your spirit, and your discipline—the Absolute Body Armor way. Subscribe to the Holley Fit Community today. Track your results. Build your confidence. Train with presence. Level up with purpose.
✅ App Access (45% of Total Features)
Track Your Nutrition & Calories
Log meals and macros with precision so you fuel like an athlete—not just eat like the average.
Connect Your Wearables
Sync your Apple Watch, Fitbit, or device to monitor steps, heart rate, and daily movement in real time.
Upload Progress Photos
Use our Check-In System to visually track body transformation—because numbers don’t always show the full story.
Follow Along & Custom Workouts
Instant access to hundreds of workouts, including:
Cardio
Core
Upper/Lower Body Routines
Barbell, Cable, & Free Weight Programs
Build your own workout or follow Holley’s proven structures.
Power Bank Tools & Mindset Coaching
Access video lessons, motivational hubs, and self-reflection resources built around the Power Bank Code: 50 Principles to Amplify Your Life.
Shopping Hub Access
Exclusive links to Coach Holley’s trusted wellness products, fitness gear, beauty, and family goods—all in one app. Access to Absolute Body Armor Gym: If you’re near the Visalia, CA area, take advantage of drop-in access to Coach Holley’s gym, Absolute Body Armor. With this package, there is a drop-in fee per class for you or anyone you bring along (They will need to have app access as well). Experience top-notch training in a supportive environment designed to push you toward your goals.
🎥 Life Coaching & Mentoring Call (Video) Unlock the Next Level with Personal Guidance Built for Your Journey Real transformation requires more than motivation—it takes mentorship. The Life Coaching & Mentoring Call is your direct line to personalized, purpose-driven guidance that moves you forward. Whether you’re a student, parent, entrepreneur, or someone simply ready to elevate—this is your moment. WHO THIS IS FOR: • Youth – Build mindset, discipline, and leadership • Adults – Break barriers, find purpose, and lead your life • Parents – Strengthen your home, navigate challenges • Entrepreneurs – Clarify your vision and lead with strategy 🛡 Take the Call. Change the Course. This Life Coaching & Mentoring Call is more than advice—it’s accountability, strategy, and belief wrapped into one powerful session. Step up. Lock in. Go Next Level. You weren’t built to stay the same. ~ Coach Holley, The Askarian Knight. Built Not Born. Empower to Inspire. Encourage to Impact.
✅ Goal Setting & Accountability
Stay locked in with weekly check-ins and realigned priorities.
✅ Confidence & Emotional Strength
Build resilience through real conversations, not empty talk.
✅ Strategic Mentorship
Tailored advice for your situation—personal, professional, or family-related.
✅ Skill Building & Growth
Learn how to lead, communicate, and manage time like a high performer.
✅ Connections & Opportunities
Tap into a network built for momentum, not mediocrity. - The ultimate goal is to help you achieve long-term success and fulfillment. By working with us, you can create a clear vision for your future and develop the strategies and mindset necessary to turn that vision into reality.
👥 Family All Access Plus Two Double the Fitness. Double the Growth. This package unlocks full Coach Holley Fit access for 2 family members—perfect for couples, parents and teens, or accountability partners ready to level up together. 🔐 How to Add Your Partner: After joining, just message us the full name of your second family member—we’ll send them their Family Access Code to unlock their app account. 🔥 Train Together. Grow Together. Two members. One mission. All-in access. Join Family All Access Plus Two and transform your home into a high-performance lifestyle—physically, mentally, and emotionally. ~ Coach Holley, The Askarian Knight. Built Not Born. Empower to Inspire. Encourage to Impact.
What You both get:
✅ 100% access to all workouts, custom programs, & training tools
✅ Full nutrition tracking, mindset coaching, and Power Bank resources
✅ Member check-ins, photo tracking, and exclusive in-app features
✅ Access Absolute Body Armor gym classes (There will be a drop in fee) but you get two complete full app access subscriptions under one package/master account, allowing you and a family member or partner to access everything Coach Holley has to offer. Work out together, motivate each other, and achieve your goals as a team.
👨👩👧 Family All Access Plus Three One Family. One Mission. Full Access to the app for All. This premium package gives full Coach Holley Fit App access to 3 family members—built for families ready to grow stronger together in mind, body, and spirit. Perfect for: ✔️ Parents and kids ✔️ Siblings teaming up ✔️ Any trio ready to level up and lead together 🔐 How to Activate Your Family Plan: Once subscribed, send us the names of your two additional family members. We’ll issue each of them a Family Access Code so they can activate their accounts. 🔥 Stronger Together. Locked in for Life. This is more than fitness—it’s a lifestyle you build as a unit. Join the Family All Access Plus Three plan today and lead your family with strength, structure, and support. ~ Coach Holley, The Askarian Knight. Built Not Born. Empower to Inspire. Encourage to Impact.
You all each get:
✅ Full app access to all workouts, nutrition tools, mindset coaching & progress tracking
✅ Power Bank resources, self-built workouts, and motivation tools
✅ Access to drop into Absolute Body Armor group & gym classes if you're near Visalia, CA. (There will be a drop in fee)
✅ Private check-ins and individual progress logs under one shared family journey Three Full Memberships: Enjoy three complete memberships under one package, allowing you and two others—whether family or friends—to fully access all the features of the Coach Holley Fit App. Work out together, encourage each other, and achieve your goals as a united group.
Coach Holley | The Askarián Knight Mindset Architect. Disciplinarian of the Soul. Builder of Modern-Day Warriors. A Legacy Forged in Fire, Failure, and Fortitude I am Coach Holley, the Askarián Knight Coach. Trainer. Mentor. Speaker, and Lord of the war within self. Every principle I teach, I’ve lived. Every lesson I give is forged through fire, failure, faith, and fortitude. I’ve stood in locker rooms, classrooms, juvenile hall yards, gyms, and underserved communities—on the frontlines of what breaks our youth… and more importantly, what builds them. I am the founder of Amplify, Absolute Body Armor, and the AAMP Movement— which is a mission-driven system sculpting warriors who want to Power Up, Level Up, and Go Next Level in mindset, character, and purpose. Through RJH Jr. Inc (AAMP), I develop young leaders, student-athletes, parents, and educators using the teachings of emotional intelligence, life skills, structure, and soul-deep resilience. My mission is to restore structure, rebuild belief, and revive the power of disciplined leadership—one disciple at a time. Who I Am I blend Stoic wisdom with modern strategy to rebuild lives from the inside out. • My voice shifts mindsets. • My presence builds people. • My mission restores families, uplifts communities, and develops disciplined disciples of leadership, love, and legacy. What I Believe “Encourage to Impact. Empower to Inspire.” This is the thunder in my teaching—the storm that shakes chains loose. It’s how we break cycles, build champions, and breathe life into generations. We don’t just talk change— We train for it. We live it. We lead it. The Askarián Thunder: The 4 Pillars of Power Everything I teach echoes the Four Thunderbolts of Success: 1. Mental Mastery 2. Physical Discipline 3. Spiritual Alignment 4. Emotional Intelligence The True Mission of the Askarián Knight To lead with discipline, love, truth, and strength. To build minds, shape characters, and leave legacies that ignite others. To Amplify lives—so that others may master themselves through: • Life Skills • Spiritual and Emotional Structure • Discipline and Patience • Resilience and Purpose • And the Power Bank Principles that turn pressure into power. Because no matter where you come from, how far you’ve fallen, or how long you’ve been stuck— The greatest war you’ll ever fight… is the one inside of you. And I’m here to help you win it.
Do you or your child need life Coaching or Mentoring? Here you can book calls offered by Coach Holley and his staff of coaches.
Build long term healthy habits with weekly and monthly compliance tracking trends for workouts, nutrition, water intake and progress photos.
Connect your Apple Watch or Fitbit with the app to track your daily activity levels and workout metrics like heart rate, steps, and calories burnt after workouts.
Check-in with Bi-weekly photos and measurements to keep track of your monthly progress. Make amends whenever required.
Here you can either build your own workout in the fitness library or you can select from pre-designed follow-along workouts.
Here you will be able listen to audios and watch motivational content from Coach Holley that stimulate your mind, body, soul, and spirt.
Access to Coach Holley Health & Wellness Training Center Absolute Body Armor if You're Near Visalia, Ca.
How Does It Work?
Once You download The App You're Going To Be Directed To Fill Out The Onboarding Questions, And Then From There You Will Submit your Payment & Lastly Wait 1 to 3 Business Days For Your Program. If You Are (Online Only) Or Requesting A (Meal Plan). If You Are Signing Up For In Person You Fall Under A Different Category And You Will Be Briefed Upon First Meeting With Coach Holley
who should join the app?
We do not discriminate here, so rather your here for athletic training weight loss training or general fitness we have it all here for you.